Privacy Policy

1. Introduction and Commitment

Amity is committed to handling personal information responsibly and transparently. We collect only what we need, hold it only as long as necessary, and do not share it without good reason. This policy applies to data collected through our website at amitys.sbs and through our service enquiry and booking process.

For questions about this policy or your personal data, please contact: [email protected]

2. What Personal Data We Collect

When you use our website contact form, book a session, or communicate with us by phone or email, we may collect:

• Your name and the names of household members (where provided)
• Email address and telephone number
• The general subject of your enquiry (e.g. which service interests you)
• Correspondence records (emails and notes from calls)

We also collect standard technical data through cookies and analytics tools (see Section 5 and our Cookie Policy).

Legal basis for processing: We process contact data on the basis of your consent (when you submit a form or contact us) and our legitimate interest in responding to service enquiries. Booking and session data is processed as part of the contract between you and Amity.

Retention: Enquiry data is held for 12 months. Session records are held for 3 years for administrative purposes, then deleted. We do not retain session content (what was discussed) without your explicit written agreement.

3. How We Use Your Data

• To respond to enquiries and provide information about our services
• To confirm, schedule, and administer bookings
• To send service-related follow-up communications
• To improve our website and service delivery using aggregated analytics
• To comply with any legal obligations we are subject to under Thai law

We do not sell your data. We do not use your personal data for automated decision-making or profiling. We do not send marketing communications without your explicit consent; you may withdraw consent at any time by emailing [email protected].

4. Data Sharing

We share your data only in the following limited circumstances:

• Service providers: We use trusted third-party services to operate our website (hosting, email delivery). These providers process data only on our instructions and are contractually bound to protect it.
• Legal requirements: We may disclose data if required to do so by Thai law or a court order.
• With your consent: We will never share session-related information with anyone outside Amity without your explicit written agreement.

We do not transfer personal data outside Thailand except to use international service providers (e.g. email platform, analytics) under appropriate data protection agreements.

5. Cookies

Our website uses cookies to understand how it is used and to remember your preferences. Cookies do not identify you personally unless you have submitted a form. You can manage your cookie preferences at any time via our Cookie Policy page.

6. Data Security

We take reasonable steps to protect your personal data from unauthorised access, disclosure, or loss. These include:

• HTTPS encryption for all data transmitted through our website
• Restricted internal access to personal records
• Secure email practices for communications containing personal data

In the unlikely event of a data breach that affects your rights, we will notify you and the relevant Thai authority as required by law as promptly as reasonably possible.

7. Your Rights

Under Thailand's Personal Data Protection Act B.E. 2562 (PDPA) and applicable international standards, you have the right to:

• Access the personal data we hold about you
• Rectify any inaccurate or incomplete data
• Erase your data (where no legal basis for retention applies)
• Restrict or object to certain processing activities
• Withdraw consent at any time for processing based on consent
• Portability — receive your data in a structured, commonly used format
• Lodge a complaint with the Office of the Personal Data Protection Committee (PDPC), Thailand

To exercise any of these rights, please write to [email protected]. We will respond within 30 days.

8. Third-Party Links

Our website may contain links to external websites (such as official Thai government resources or professional bodies). We are not responsible for the privacy practices of those sites and encourage you to review their own policies before sharing personal information with them.

9. Children's Privacy

Our services are intended for adults (18 years and over) or for adults making enquiries on behalf of their household. We do not knowingly collect personal data directly from children. If you believe a child's data has been submitted without appropriate authority, please contact us at [email protected] and we will remove it.

10. Changes to This Policy

We may update this policy from time to time to reflect changes in our practices or Thai data protection requirements. When we do, we will update the "Last Updated" date at the top of this page. Continued use of our website or services after a change constitutes acceptance of the updated policy. For significant changes, we will endeavour to notify active clients by email.

11. Contact Us

Data Controller: Amity

31 Thalang Road, Talat Yai, Muang, Phuket 83000, Thailand

Email: [email protected]

Phone: +66 76 418 2693